Alia Abaza’s SS’25 Collection Explores Minimalism & Texture

Egyptian label Alia Abaza returns drops a new Spring/Summer 2025 collection that speaks in textures rather than prints, and in silhouettes rather than spectacle. Rooted in artisanal technique and softened by a muted colour palette, “the collection speaks to my love for nature and summer. A Mediterranean summer,” Abaza tells Scene Styled.

Without relying on overt motifs or maximalist flourishes, this drop is driven by contrast: soft fringe and woven crochet against sharp tailoring; semi-sheer knits juxtaposed with structured bodices; silhouettes that feel fluid yet composed.

The Muse

Inspired by Alia’s trips to Greece and Italy - where she fell in love with the structure and shape of local accessories - the collection is dominated by soft, sandy neutrals: ecru, ivory, buttercream, and eggshell, occasionally shifting into deeper tones. Navy, rust, and charcoal pinstripes peek through in select pieces, but never disrupt the overall softness. The result is a palette that mirrors coastal daylight - sun-bleached, clean, and grounded.

The Mood

“I often find myself drawn to textures. They add a sophisticated element to any garment.” There’s a noticeable shift away from loud patterning. What dominates instead is surface: raw hems, raffia-style textures, cross-woven panels, and subtle pleating techniques form the visual language of this collection. The collection heroes summer velvets infused with lace, and hand-stitched pearl silk.

The Collection in Three Words

“Warm, soft and effortlessly elegant.”

Key Pieces & Silhouettes

“The accessories are prominent elements of the collection. We’ve introduced our signature tote bags in this collection as well,” Alia Abaza tells Scene Styled.

The bags fully complement the boxy and flowing silhouettes of the garments. A series of cream-toned two-pieces anchors the collection - from fitted skirts with layered fringe to sculptural crop tops. These are offset by more directional looks: a double-slit lace maxi dress with asymmetrical draping; a fringed shirt-jacket pairing that feels like a reimagined power suit; and a striped linen co-ord punctuated by oversized pockets and minimalist embroidery.

Where To Wear It

Though relaxed in silhouette, these pieces carry an architectural quality. They’re made for hot city days, post-beach evenings, gallery openings, or quiet dinner parties. Easy to layer, effortless to pair, they ask little of their wearer beyond movement and presence.

How To Style It

ZYNE – Livia Sandals

Bil Arabi – Oula in 18k Gold, Diamond & Flat Stone Letter Earrings

Bouguessa – Maya Shorts in White/Black Pinstripe
Jude Benhalim – Thalia Necklace

The Verdict

This is Alia Abaza’s work at its most distilled: tactile, elemental, and self-assured. A collection grounded in texture, elevated through construction, and designed with quiet conviction.