The Graphic Edit with Nob Designs Founder Ahmed Nabil

When the statement piece is a literal statement…Ahmed Nabil's styles his iconic graphics in this edition of The Scene Selects.

Abbie Bowden

May 30, 2025

It’s been ten years since Ahmed Nabil launched Nob Designs, a Cairo-born label that treats language as material and the graphic tee as a public platform. What began with a few statement tops has grown into a regional fixture - worn by celebrities, style disruptors and, more crucially, by anyone who understands that clothes can speak before you do.

Nabil’s signature is a kind of fashion linguistics. Whether printed with biting social commentary or phrases lifted straight from WhatsApp group chats, his pieces toe the line between wearable slogan and, well, not-so-wearable slogan.

This edition of The Scene Selects spotlights Nob’s Graphic Edit - an unapologetic collection that turns everyday speech into a design language of its own. These are garments with an opinion. Less trend, more transcript. The slogans don’t just decorate; they assert, provoke, and often outshine everything else in the outfit.

Iconic

“This look is all about embracing your cool self and expressing yourself to the max.
P.S. This is not for the faint of heart”
- Ahmed Nabil, Founder, Nob Designs

Top
Nob Designs | Iconic

Coat
Balmain | FW25 RTW Coat
Sunglasses
Balenciaga | Fennec Oval Sunglasses
Skirt
Miu Miu | Pleated Mini Skirt

Shoes
Nike | Ancuta Sarca Heels
Perfume
Dior | Hypnotic Poison

Iconic 2.0

Top
Nob Designs | Iconic Tee

Har gedan

“This look is all about being chic no matter what the weather.”

Khaleek fe halk

“This look was made mainly for all the nosy people in our lives who are always trying to ask all the unnecessary questions like “why are you wearing this, where are you going, what’s going on with your personal life...etc.”

Top
Nob Designs | Khaleek Fe Halk Tee
Jewellery
Gucci | AW19 Statement Neck Piece
Schiaparelli | Half Face Mask Cuff and Ring

Shoes
Schiaparelli | FW21 RTW Heels
Trousers
Alexander Wang | Pinstripe Leather Shorts
Bag
Schiaparelli | Triple Face Anatomy Bag

Khaleek fe halk 2.0

Top
Nob Designs | Khaleek Fe Halk Tee

Trousers
Fen Chen Wang | SS25 Collection
Shoes
Kenzo | Black Patent Leather Cutout Sandals
Sunglasses
Balenciaga | FW23 Red-lens Sunglasses

Love you

“It’s our very unique love letter. Basically it’s the letter you send to yourself.”

Jewellery
Nado’s | Gold Heart Ring
Bag
Jayda Hany | The Cupid Bag

Shorts
Jaquemus | FW23 Le Chouchou Shorts
Sunglasses
Dolce & Gabbana | Love Sunglasses
Shoes
Christian Louboutin | Lipstrass 100 Satin Patent Leather Red

Enta fain

“It’s our latest capsule collection highlighting the most used words in our chat these days. We’re always saying “Enta fain” because someone’s always late or lost or even MIA.”